Episode 21: Start-up guru Fleur Emery gives advice for female entrepreneurs and women-led start-ups

Serial start-upper Fleur Emery joins Cairen and Mark to share her own experiences as a successful entrepreneur. She tells her stories of pitching for investment and pitching to retailers. She explains why we should stop calling it pitching, and how the best approach is to be your authentic self. Fleur talks about her latest venture - Real Work - https://www.doreal.work/ which she describes as an online co-working space for women. And reveals her most memorable, but not necessarily favourite, TV ads from the 1970s and 1980s. https://youtu.be/CVOMK6YD6fw +++++ Talk to us podcast@wearewaxon.com +++++ Leave us your review on iTunes. And please subscribe. +++++ www.wearewaxon.com +++++ KEEP WELL AND STAY SAFE 

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Wax/On's Mark Runacus, Paul Jacobs and Harry Neale talk to scale-up business founders and marketing and advertising leaders. They hear scale-up stories, share learnings from founders, talk about brave decision-making, strong leadership, great marketing, and much more. ***** "Great guests and good insight."