Cruelty-Free & Sustainable: Creating Cultured Meat for the Pet Food Industry

In today's episode, we're taking a deep dive into the future of pet nutrition with Dr. Shannon Falconer, CEO and founder of BioCraft Pet Nutrition. Shannon, a biochemist and animal rescue volunteer, is leading a revolution in the pet food industry with cultured meat — a sustainable, cruelty-free alternative that offers optimal nutritional benefits. We chat about everything from the environmental paw print of the pet food industry to the concept of cultured meat. Unlike vegan meat for people, BioCraft has the advantage of not needing to make their meat resemble a chicken breast or a burger because it will end up being used in pet food. I learned so much hearing about the formulation of BioCraft's cultured meat, and how it's fine-tuned for bioavailability of nutrients, in some ways, making it healthier than conventionally farmed meat. We also uncover the ecological impact of the pet food supply chain, and explore how cultured meat compares to traditional meat products in terms of cost and sustainability. This conversation is as eye-opening as it is insightful. Please share this episode with your friends and get the cruelty-free cultured meat conversation started!

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Get ready to dive deep into the world of pet business with the Wear Wag Repeat Podcast! Tori Mistick, a dog mom extraordinaire, award-winning digital media expert, and Canine Enrichment Specialist, is here to help all pet lovers and aspiring petpreneurs make their mark. With over 10 years of experience in the pet industry, Tori brings a ton of knowledge and some serious marketing skills to help you navigate the pet business world. Every Wednesday, tune in for quick and actionable episodes packed with insights. Tori mixes it up, featuring interviews with inspiring women in the pet industry one week, and sharing her own expert advice the next. Whether you're a content creator, dog trainer, or an entrepreneur with a new pet product idea, this podcast will give you the inspiration and confidence to take your pet business to the next level. But Wear Wag Repeat isn't just a podcast - it's a community. Join our private Facebook group to connect with other listeners, send a DM with your feedback, or jump into our Ask Me Anything sessions where Tori will answer all your burning questions on an upcoming episode. We celebrate the achievements of women who are making a difference in the $246 billion pet industry, and we want you to be a part of it too. As featured in the Wall Street Journal and loved by listeners worldwide, Wear Wag Repeat is your go-to source for success stories from women in the pet industry. Whether you're a newbie or looking to grow your empire, let Tori be your guide to building a business that combines your love of pets with making an impact. Don't wait - subscribe to the Wear Wag Repeat Podcast NOW! Let's unleash your pet passion, turn it into profit, and achieve extraordinary success in the pet business world. It's time to fetch some serious success!