Ellie Hansen’s Mission to Expose Dog Research

In this new podcast episode, I’m talking with Ellie Hansen, the host of the Dog Research Exposed Podcast. Our conversation starts with Ellie's journey into the pet industry. It all began 16 years ago when she opened a pet bakery in Billings, MT. With the tremendous support of the local community, her business has flourished, expanding to two locations that she still operates today. In addition to the bakery, Ellie's business now also includes a self-serve dog wash and a full-service grooming salon. I loved learning about her business, but the bulk of our conversation in this episode revolves around animal testing. This subject sparked Ellie’s interest when she stumbled on a video on Facebook several years ago. This inspired her to connect with a rescue organization dedicated to rehoming beagles that had been subjected to laboratory testing. When Ellie brought her first rescue beagle home and around her shop in Billings, her friends and customers were shocked to discover that dogs are still being used for testing purposes. Motivated by Marty's resilience and the interest she felt from the community around her, Ellie focused on advocacy work for laboratory test animals, using her book and podcast as platforms to raise awareness. I asked Ellie for something we can implement in our own day to day lives to make an impact for this cause. She helped me to discover how important it is to make sure that every home cleaning product or beauty product you buy is cruelty free. Look for the leaping bunny symbol and tell your friends to do the same. I want to warn you that parts of this interview maybe be difficult to listen to due to the mention of animal abuse. However, I hope you will take the time. While it may be challenging for us to hear about the abuse, it pales in comparison to what so many innocent animals are subjected to every day. To delve deeper into this issue and discover actionable steps that can significantly impact the cause, please visit dogresearchexposed.com.

Om Podcasten

Are you ready to grow your pet business? The Wear Wag Repeat Podcast is where petpreneurs find the actionable marketing tips and support they need to thrive in the long game. Hosted by Tori Mistick, an award-winning digital media expert, Canine Enrichment Specialist, and passionate dog mom, this podcast is designed for those who want to build a lasting, impactful pet business. WHAT YOU GET: - Monthly Expert Interviews: In-depth marketing workshops with industry leaders who share actionable strategies to elevate your business. - Solo Episodes with Tori: Benefit from Tori's extensive knowledge and experience with practical advice tailored to the pet industry. - The Short Leash Segments: Quick, under-10-minute episodes to keep you focused and motivated in your business journey. WHY LISTEN? The Wear Wag Repeat Podcast is more than just a podcast. It's a community. Tori's mission is to help you build a business that stands the test of time. Whether you're a content creator, dog trainer, or pet product entrepreneur, you'll find the inspiration, confidence, and practical tips you need to make your pet business flourish. JOIN THE COMMUNITY: This podcast is a peek at what it's like inside the Wear Wag Repeat Society membership. If you love the podcast, you'll adore the membership where collaboration, networking, and personalized support from Tori take center stage. Join at the start of each quarter: wearwagrepeat.com/society ABOUT TORI MISTICK: With over a decade of experience in the pet industry, Tori Mistick has been featured in the Wall Street Journal and Good Morning America (to name a few) and is loved by listeners worldwide. Her friendly and approachable style makes complex marketing strategies easy to understand and implement. When she's not running her per business, she's a professor of multimedia. Tori's passion is helping pet businesses succeed! SUBSCRIBE NOW: Don't miss your chance to unleash your pet passion and turn it into profit. Subscribe to the Wear Wag Repeat Podcast today and learn how to grow your pet industry business online.