Behavioural Science and What Donors (Actually) Want With Piyush Tantia of Ideas42
In this episode of Alisha and Emily interview Piyush Tantia, Chief Innovation Officer at Ideas42. Piyush shares insights on donor psychology, philanthropy trends, and the challenges of building effective giving platforms. They dive into: 🟡 The psychology behind charitable giving and why it's an interesting behaviour from an economic perspective. 🟡 How the COVID-19 pandemic may have influenced giving patterns. 🟡 The different needs of high-net-worth donors and the importance of peer information in decision-making. 🟡 Challenges in creating digital platforms for philanthropy and the need for experimentation. 🟡 The importance of addressing unintuitive barriers to giving, such as bureaucratic details and financial complexities. **** This episode is sponsored by Segal Family Foundation, and our Media Partner is Alliance Magazine. Head to www.alliancemagazine.org and get 50% off your Alliance subscription with the code WhatDonorsWant at checkout.