Holly Thaggard: Be a Master of Perception

On today’s episode, Christine Lagorio-Chafkin talks with Supergoop founder Holly Thaggard about changing an industry to break into it, being your brand’s visionary and spokesperson, and taking every meeting you can to get off the ground.

Om Podcasten

The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.