The Secret Project and the Stand Up Comedian: Jesslyn Rollins of Biolyte, No. 605 on the 2022 Inc. 5000

Jesslyn Rollins’s dad created a product in secret. She brought it to the masses. What would it take for him to let her run the company? Christine Lagorio-Chafkin speaks to the CEO of the electrolyte beverage company, Biolyte, that saw a remarkable three-year growth rate of 1,052 percent. The first in our season series exploring the stories behind fascinating companies that made the 2022 Inc. 5000 list of America’s fastest-growing businesses.

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The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.