What I Know Best: Payal Kadakia’s Meditative Prioritizing

Payal Kadakia, the founder of Classpass, which was valued at $1 billion before its acquisition by Mindbody in 2021, wasn’t always great at keeping track of her priorities. Sure, she had a calendar, and a schedule–but sometimes the big-picture goals would get pushed aside. She came up with a 20-minute-a-week way to stay focused–by setting her priorities for the week. And, as a bonus, she finds the whole thing pretty meditative.

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The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.