Mad, bad and creatively dangerous to know?

Rishad revisits Madison Avenue’s ‘creative revolution’ with Andrew Cracknell (former agency ECD and author of “The Real Mad Men: The Renegades of Madison Avenue and the Golden Age of Advertising”) to ask, “what can we all learn from the original Mad Men (and women) of that golden age of advertising?”Further Reading Links:https://www.linkedin.com/in/andrew-cracknell-7288b444/?originalSubdomain=ukhttps://www.youtube.com/watch?v=_9HO0ZTlCYM

Om Podcasten

"What Next?" explores the evolving landscape of business, leadership, advertising, and the future of work. Hosted by Rishad Tobaccowala, the podcast dives into how globalization, technology, and demographic shifts reshape how we create, consume, and communicate. Rishad Tobaccowala engages with CEOs, creative leaders, and visionaries to discuss innovative strategies, technology’s impact on media, and leadership challenges in the future of work. Hear unique insights from academics, futurists, and media innovators on navigating today’s business world.