Mastering AI For Marketing (Guest: Leanne Shelton)

Is AI just another buzzword, or can it truly revolutionize your business? In this episode, host Andreas Welsch and guest Leanne Shelton break down how business leaders can cut through the hype and harness AI to achieve meaningful results. Key takeaways include: - How to integrate AI tools into existing workflows without losing your team’s unique strengths. - Why balancing AI efficiency with human expertise is critical for long-term success. - Proven strategies to ...

Om Podcasten

“What’s the BUZZ?” is a live format where leaders in the field of artificial intelligence, generative AI, agentic AI, and automation share their insights and experiences on how they have successfully turned technology hype into business outcomes. Each episode features a different guest who shares their journey in implementing AI and automation in business. From overcoming challenges to seeing real results, our guests provide valuable insights and practical advice for those looking to leverage the power of AI, generative AI, agentic AI, and process automation.Since 2021, AI leaders have shared their perspectives on AI strategy, leadership, culture, product mindset, collaboration, ethics, sustainability, technology, privacy, and security.Whether you're just starting out or looking to take your efforts to the next level, “What’s the BUZZ?” is the perfect resource for staying up-to-date on the latest trends and best practices in the world of AI and automation in business.**********“What’s the BUZZ?” is hosted and produced by Andreas Welsch, top 10 AI advisor, thought leader, speaker, and author of the “AI Leadership Handbook”. He is the Founder & Chief AI Strategist at Intelligence Briefing, a boutique AI advisory firm.