WYB Shorts 4 - What makes a good POC/POV?
One part of the buying process is a POC/POV (Proof of Concept/Proof of Value). If done right, those require a significant effort from both parties - buyers and sellers - so you want to make the best out of this situation and not waste everybody's time. In this Shorts we are talking about: What is a POC/POV and where does it fit into the buying cycle? Have a clear objective for the POC What is the typical structure of a POC? Communicate clearly Make it easy for the client to choose you Please reach out to us by either sending an email to hello@whatsyourbaseline.com or leaving us a voice message by clicking here.