Post Office PR, Boeing and the King's new biography

David Yelland and Simon Lewis discuss the aggressive PR strategy that was part of the Post Office scandal. When does defending your brand become toxic PR? They also look at Boeing’s reputational crisis following the Alaska Airlines blowout and why trust is central to public relations. And the King’s new biography – the Palace is being more open, which is a good PR move, but are there risks attached?Producer: Eve Streeter Editor: Sarah Teasdale Executive Producer: William Miller Researcher: Sophie Smith Music by Eclectic Sounds A Raconteur production for BBC Radio 4

Om Podcasten

Inside the world of crisis managers and spin doctors as David Yelland and Simon Lewis watch the week's biggest PR disasters unfold. In each episode our hosts go behind the scenes of the latest news stories and find out how, where and when it all began to hit the fan. When It Hits The Fan is hosted by two of the most influential and experienced people in the game; David Yelland is the former editor of the Sun and alongside him is Simon Lewis, former trouble-shooter for the Queen and Gordon Brown, as well as for major corporations like the Nat West, Vodafone and British Gas. Together they bring decades of experience in both creating and managing crises. They'll share all they know about what's keeping those big stories in and out of the news.