Harnessing a Founder Mentality With Melissa Ben-Ishay

Melissa Ben-Ishay, co-founder and CEO of Baked by Melissa, believes that “founder mentality” — doing whatever it takes to get the job done — is the cornerstone of of success. She sits down with Anthony to discuss how getting fired from her media planning job was the best thing to happen to her, why Baked by Melissa isn't simply a company that just makes cupcakes, and how to block out the naysayers. Josh Fagen, a longtime trusted advisor, also talks with Anthony about how to leverage self-awareness as a leader and how to balance knowing who you are as a leader with other people's opinions. For more from Anthony, follow him on Twitter @AnthonyNoto.  *Note: Podcast contains explicit language*

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Who Dares Wins: Life, Leadership, and Finance with Anthony Noto, a podcast from SoFi’s CEO, centers on Anthony’s mission to empower people to invest in their financial wellness, prioritize their values, invest in themselves, and in doing so, build the confidence to Risk Greatness. The podcast will also touch on Anthony’s varied career in many fields, and share what those different paths have taught him. Every great success starts with taking a risk, and there is no investment more important than the investment in yourself. In order to achieve your goals, you must first Risk Greatness.