Aurora James on Her Brilliant (and Heartbreaking) New Memoir, Wildflower

Thought leader, founder, designer, activist, and author Aurora James may be best known as the founder of the accessories and footwear brand Brother Vellies, which has supported artisan communities across Africa and beyond. In 2020, she launched the Fifteen Percent Pledge, a call to action for major corporations to create sustainable and supportive ecosystems for Black-owned business which has signed on companies like Sephora and Nordstrom. On this episode however, she’s here to discuss her highly personal, emotional, and absolutely brilliant memoir, Wildflower. In the book, Aurora shares both beautiful and heartbreaking stories from her childhood to the present day. Preorder now: https://www.barnesandnoble.com/w/wildflower-aurora-james/1141987008;jsessionid=BF345FD71EF295895AC6677E4DE5B64D.prodny_store01-atgap13?ean=9780593239452&st=AFF&2sid=Random%20House%20Inc_8373827_NA&sourceId=AFFRandom%20House%20Inc

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From the creators of Who What Wear—your trusted source for celebrity style, the latest fashion and beauty trends, and shopping suggestions—comes The Who What Wear Podcast. Think of it as your direct line to the designers, stylists, beauty experts, editors, and tastemakers who are shaping the fashion and beauty world. Each week, we'll cover everything from the latest emerging trends and talent to candid conversations with industry icons. This is what style sounds like.