CrossFit owner Eric Roza details how he made his dream of owning CrossFit a reality.

WHOOP is the now official wearable of CrossFit, and we’re celebrating our new partnership by welcoming CrossFit owner and CEO Eric Roza to the WHOOP Podcast. Eric shares his story and why he believes owning CrossFit is his calling in life. He explains how he’s changing the culture at CrossFit, his vision for the brand and the sport moving forward, and why surrounding yourself with good people is one of the keys to success in business and in life. He discusses making his dream to own CrossFit ...

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At WHOOP, we are on a mission to unlock human performance. WHOOP Founder & CEO Will Ahmed sits down with top athletes, scientists, experts, and more to learn what the best in the world are doing to perform at their peak – and what you can do to unlock your own best performance. Every week, we dig deeper into sleep, recovery, nutrition, training, lifestyle habits, and more to help you reach your potential.