LifeLock's CEO Says Steal My Identity

What happens when two co-founders of the largest identity theft protection company come up with the crazy idea to share the CEO's social security number and invite hackers to steal his identity? See our source materials and other info for this episode at www.willitstickpodcast.com.

Om Podcasten

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies and successful advertising agency owners Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. Will It Stick? is a podcast for entrepreneurs and marketers who want BIG creative inspiration, covering the brands you know and the stories you don't. Melissa & Alexis break down all the details to find out: Will It Stick?