Ep 143: The Red Blend Trend

In this episode we talk about the enormous and growing popularity (in North America) of red blends.We discuss:

  1. The stats on red blends in the US and their explosive growth, especially at the low end
  2. The marketing gimmicks around the trends, including the fascinating names the large companies have come up with from "InspiRed" to "The Troublemaker."
  3. The flavor profile of most blends and the differences between them and varietal wines. 
  4. The benefits of blends and the names of some very famed blends.
  5. The difference between "intentional blends" and "kitchen sink" blends. Along with the sweetness factor.
  6. My opinion on the importance of back label copy to help explain the blend better
  7. A run down of the potential winners and losers of the trend

Thanks for listening! Enjoy!

 

Om Podcasten

A podcast for people who like wine but not the snobbery that goes with it. I talk about wine in a fun, straightforward, normal way to get you excited about it and help you drink better, more interesting stuff. About half the shows feature guests and are informal but educational discussions between me and a passionate wine friend –they aren't interviews. All guests are personal friends or friends of friends in wine so like any conversation between friends, we’ll talk back and forth, interrupt each other, laugh and have fun, debate tough questions, voice our opinions, and most of all, enjoy sharing our time together and with you! The Wine For Normal People book is available on Amazon, Barnes & Noble, and many local booksellers. Back catalog available on Patreon.com/winefornormalpeople