What BYD Looks Like From the Inside: Carlos Roma, Veteran Executive, BYD do Brazil
China is now the world's No. 1 exporter of cars and trucks, blowing past Japan. In 2023, Chinese automakers will ship more than 4 million vehicles to over 100 markets markets worldwide. Leading destinations include Russia, Saudi Arabia, Chile, Sweden, Malaysia and Mexico. How good are these Chinese cars? And what kinds of challenges are they bound to encounter as they invade global markets. To get answers today our guest is Carlos Roma. Mr Roma is one of those rare western executives who can say that they know Chinese companies from the inside. He worked for BYD, China's largest EV maker, for more than 5 years. He knows how Chinese business people think. And he understands the tight relationship between companies and the Chinese government. In our conversation. today, I will ask Carlos to make some assessments and some predictions: How strong is the Chinese auto industry compared to America's? Can the West ever catch up with China on electrics and batteries and battery supply chains? And how will Chinese cars perform in Brazil's market, a real indicator of how they are likely to perform in many markets worldwide? Carlos Roma, General Director, TB Green on the Driving With Dunne podcast.