Rebecca Masisak: Tech for Good and Driving Innovation from the Ground Up
Nonprofit organizations face unique challenges when it comes to technology. Tight budgets and lack of expertise at the senior level result in what some organizations perceive as an inefficient use of tech. In fact, Stanford Social Innovation Review’s recent study of 80 advocacy-oriented nonprofits showed that only 11% of those organizations surveyed thought that they were highly efficient at managing technology. So how can nonprofits benefit from technology and focus on their missions at the same time? Rebecca Masisak, CEO of TechSoup, talks to Nicole Jones about bridging the tech divide for nonprofits, living your values as a leader, and how to balance a need for economic return with social missions. TechSoup is a nonprofit and social enterprise that equips changemakers with transformative technology solutions and skills they need to improve lives globally and locally. While most known for its NGO tech marketplace, which provides eligible organizations with donated and discounted software and training, TechSoup also hosts tech for good meet-ups all over the world, provides courses for nonprofits, streamlines international grantmaking, and works with the community to create social good solutions, among many other things. Since 2001 Rebecca Masisak has been a critical part of growing the portfolio of TechSoup's programs. She speaks about social enterprise, global networks, and data as a resource for civil society. She was awarded the Full Circle Funds prestigious Full Impact award in technology. And in 2017 was named one of the most influential women in business by the San Francisco Business Times. On top of that she was included in the annual list of the 50 most influential leaders in the U.S. nonprofit sector by the NonProfit Times. Share your wisdom and best practices with host Nicole Jones on social media: @kintone on Twitter or via email, at nicole@kintone.com. Read the full show notes for this episode at kintone.com/womendrivingimpact, and find out about how Kintone can change your business for the better at kintone.com.