Ep.52 Melis Tufur - Diving into the role of a data translator

This week, Karen is joined by Melis Tufur, ex-Managing Director at MBI research and analytics. In this episode, Melis walks us through her role as a data translator. She touches on her responsibilities, on the skills that are crucial to be successful in such a role and talks about the projects that she worked on, from market research to marketing mix modelling. In 2018, HBR published an article stating that the analytics translator was a must have role and Melis tells us why that is. 

Om Podcasten

Welcome to the Women in Data Podcast, where every other week your host, Karen Jean-Francois interviews some of the most inspiring women working in data. Through each episode, they share their invaluable experience and knowledge. Leaving no stone unturned, the WiD Podcast series will provide you with information on the use of data in various industries, plus helpful tips for career development. More importantly, it will enable you to become the data professional you want to be.