#202: Secrets from $100K Yay Award Winners 2023

Is a six-figure income in your photography business possible! Yes AND today, you'll meet four of my students that crushed their goals in 2023.   Meet Jean Lachat, a seasoned photographer from Chicago, whose journey spans over two decades. In the dynamic Peak Performers program for six years, Jean reveals how cultivating confidence and refining her mindset played a pivotal role in elevating her sales and business growth.   Next up is Kristin Gowan, the proud owner of Kristin Gowan Photography in Ontario, Canada. She'll share how she went from an average of $25K to $35K in previous years to over 100K in 2023   Kelli Gowdy, the skilled photographer from High Point, North Carolina, with 12.5 years of experience, takes us on her journey of specializing in high school seniors. Hear about the mindset shift that propelled Kelli to surpass her financial goals by $30,000 and the importance of standing firm on pricing.   Lastly, Katie Redmond, the passionate owner of K. Redmond Photography in Michigan, unfolds her 13-year journey. With a focus on empowering women through photography, Katie emphasizes the significance of consistency and keeping things fresh in her business. Discover how stepping outside her comfort zone and building relationships in the community led to exponential growth.   RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-202 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756  

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How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio? Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more. With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way. Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny. You can find Sarah Petty at: www.joyofmarketing.com www.instagram.com/sarah.petty www.facebook.com/thejoyofmarketing