#227: 7 Big Takeaways From a $10,000+ Day of Selling Portraits

One of my students recently sold $10,000 of photography in one day, and it got me thinking about what it REALLY takes to sell at that level–especially when you’re starting from scratch.    Most photographers think it’s all about their photography, but there’s actually a lot more involved in selling your art for thousands of dollars.    The thing is, if you don't have a strategy for helping clients make their decisions, or you don't understand sales psychology, your orders are probably all over the place and unpredictable.   So today, I’m going to:    Take you behind-the-scenes of my client’s TWO sessions (that in total generated $10,000 in one day)  Walk you through my thought process when a client says, “Sarah, just help me make my house look amazing!”  My file naming system that greatly reduces overwhelm.  The easiest way to give a client momentum during an ordering session.  My response if a client is surprised by the price of my photography.    So if you want to feel confident about your selling process, hit play and let me take you behind-the-scenes!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: https://photographybusinessinstitute.com/podcast/episode-227 SHOW TRANSCRIPT:  Click Here BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.joyofmarketing.com/boutiquebreakthrough INSTAGRAM – DM me “Conversation Starters” for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty  FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook  FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals  YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing  LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756 #201 - How a Florida Educator Transformed Her Photography from Dabbling to $3,200 Orders:  Turning Her Back Burner Hobby into Real Money

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How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio? Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more. With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way. Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny. You can find Sarah Petty at: www.joyofmarketing.com www.instagram.com/sarah.petty www.facebook.com/thejoyofmarketing