Episode #227 - Email Marketing & List Hygiene Masterclass with Paul Sokol
In Part 1 of his email marketing masterclass on the WP Elevation podcast, Paul Sokol talked about campaign planning and automation. In today’s episode, he dives into Part 2 and the subject of list hygiene. Follow along as Paul demonstrates various strategies for assessing the health of your list and using email to build better relationships with the people on it: