How to Write a Copy That Sells

Ray Edwards is a Communications Strategist, Copywriter, Author, Speaker, and host of one the top iTunes Business Podcast. He has worked with Fortune 500 companies, and with some of the most powerful voices in leadership and business. His clients include New York Times best-selling authors Michael Hyatt (author of Platform and co-author of Living Forward), Tony Robbins (author of Unleash the Giant Within and Money: Master the Game), Jack Canfield and Mark Victor Hansen (co-authors of Chicken Soup For the Soul), Jeff Walker (author of Launch), and many more. Ray’s copy and marketing expertise has helped sell an estimated $200 Million or more in products and services.Ray covered the most important points from his book in our interview, but I do recommend getting the book especially now when he is giving away a physical copy of the book for free (until March 1st).Click to Claim Your Book NowFood for ThoughtCopywriting is simply writing that persuades people to buy into idea or a product or a service or a believe.Nobody is going to sell your writing with the passion and the care and the intimate knowledge of the writing better than you.We are more effected by stories than we are by facts.What you are actually selling is the transformation that your product or service brings about.Selling is essentially a transfer of feelings. - Zig ZiglerYou have to have feelings about the product or service you're selling.About the BookRay Edwards's  book provides a step-by-step, fill-in-the-blanks system for writing persuasive copy for websites, sales and promotions. Ray’s sales copy is amazingly effective – having sold an estimated $200 million in products and services over the last 5 years. Now he shows you how, step-by-step, you can use the same methods he does. It’s all spelled out in the new book How to Write Copy That Sells.Click to view: show page on Awesound

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Do you have a story inside you that you want to share with the world? Do you dream seeing your name on a bestseller cover? Do you have a special message to tell? If yes, then what are you waiting for? If the reason you have not written a book yet is that you have doubts or you simply don't know where to start, then this podcast is for you. Write 2B Read podcast is created to encourage and inspire writers to become authors. It will have very short episodes with tips, reflections and encouragement as well as longer interviews with writers, who will share their views and thoughts about writing fiction and non-fiction, self-publishing, book marketing and anything else that you should know. Listen to the podcast, get inspired, write and inspire others with your writing!