What we learned at the Button Conference, with Yael Ben-David, Vicki Siolos, and Duaa Osman

Originally, the UX writing and content strategy community was meant to descend on Seattle for the Button conference. That didn’t happen (obviously). What happened instead was even better. It’s crazy that digital conferences haven’t been a thing until now, but COVID really thrust this one upon us. Today, I’m speaking with some fantastic UX writers and content strategists: Duaa Osman from Google, Yael Ben-David from Fundbox, and Vicki Siolos from Kickstarter. The one thing we have in common? We all attended Button back in late October, probably the first major conference that’s completely dedicated to UX writing and product content strategy. I don’t want to get into detail, but if you missed the conference, let this serve as a reason to invest in the Button on-demand access pass, which is available now. Seriously, it’s worth the money. Enjoy the episode and find out why. If you did attend Button, well, let this serve as a great reminder of the good times we had - and the great things we learned. —————————- The UX Writers Collective is holding a holiday sale! Get 20% off ALL courses through Dec 31! Just use these codes: UX Writing Fundamentals FUN2020 to save $180 The Microcopy Course MICRO2020 to save $45 Chatbot Writing & Design CHAT2020 to save $110 Content Research & Testing TESTING2020 to save $110 CX Writing for Marketing CX2020 to save $85 If you like this podcast, please leave a review!    

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The future is words. More businesses are investing in high quality UX writers and content strategists. Apple, Uber, Shopify, Spotify, Amazon...the list goes on. "UX Writer" is now one of the hottest jobs in tech - and around the world, too. Why? They realise writers embedded in design crews are the great differentiator. This podcast is all about those writers - who they are, where they come from, what they do...and why the work they do is so important. You've heard all about the stories of building computers in garages. Now it's time for the writers to stand up - and take their place.