Every Story’s an Ad Now

Batman’s selling insurance. Sally is unreasonably excited about mayonnaise. Morpheus has more than a few chip flavors to offer. Welcome to Warner Bros. Discovery’s Storyverse – where your favorite characters become the face of your household products. On this episode of Adspeak, Editor in Chief Ryan Joe and Deputy Editor Bill Bradley unpack the strategy, risks, and ripple effects of turning every story and every beloved character into a sales channel. Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Love it or hate it, the advertising and marketing industry is the ultimate broker of power and influence in the world today. Adspeak, hosted by ADWEEK editor in chief Ryan Joe, brings to life stories from our top reporters, delving into the people, brands, ad agencies, and adtech giants that shape how we view the world, the products we buy, and the entertainment we enjoy. Hosted on Acast. See acast.com/privacy for more information.