The secret history (and superfandom) behind Charles Schulz’s long relationship with Hallmark

Hallmark and Peanuts have sold over one billion Peanuts greeting cards worldwide since their introduction in 1960. This partnership also helped produce the popular Snoopy plush dolls and the iconic Snoopy for President campaign. Peanuts podcast hosts Melissa Menta and David Templeton talk to Hallmark archivist and historian Samantha Bradbeer Stephens about the longstanding friendship between Hallmark founder and Peanuts superfan Arnold Shapiro and Charles Schulz.

Om Podcasten

You Don’t Know Peanuts - The Untold Stories is a behind-the-scenes look at the Peanuts universe: The characters, the TV specials, the people behind the scenes and the impact the Peanuts gang has had on society and culture, worldwide. The only official podcast from Peanuts will give you a new perspective on the comic strip. Each week we’ll look at a different part of the Peanuts universe: how a character came to be, why Snoopy became friends with a bird, Charles Schulz’ fondness for all sports and how that influenced the comic strip. We talk to those who were there when it happened and have all the behind-the-scenes untold stories you’ve always wanted to hear.