[WORK] Ep. 163 How To Use Writing To Win Over Anyone w/Craig Clemens

How often do you communicate online?   This week, Ash brings on Craig Clemens, the founder of Golden Hippo Media and one of the world’s best copywriters to discuss the psychology of writing.   Craig started his writing career, surprisingly as a club promoter. Listen in to hear a wild story that landed him the ability to connect with many people through email.     If you are growing your brand audience, reaching out to clients, or cold networking, this episode is packed with actionable tips and tools to create email and web copy that will enroll anyone whose eyes you are trying to reach. The best way to get your audience to open your emails is to use the crackerjack secret, not sure what this is...listen in.   If you are on the job hunt and have a dream job on your mind, Craig shares a creative idea for how you can stand out.  Resources: Extreme Ownership by Jocko Willink Influence by Robert Cialdini Advertising Secrets of the Written Word Joe Sugarman Triggers by Joe Sugarman   In This Episode, You Will Learn: Tips to write powerful copy that connects with a large audience. How to use psychology to enroll readers into your product or service. 3 topics you should consider when you sit down to write to your dream client. The crackerjack secret to win within copy. How to use writing to heal a relationship.   Where You Can Find Craig Clemens: https://goldenhippo.com/index.php IG: @craigclemens Promotion: Ready to find the right opportunities and people in your career? You can with the amazing tool, JobSeer. With the JobSeer Chrome Extension, you can scan your resume, uncover recruiters’ contact info and find job listings that are right for you! Check out the new tool: ashleystahl.com/jobseer Promotion: Visit YouTurnBook.com to get a copy of Ashley’s NEW book— You Turn: Get Unstuck, Discover Your Direction & Design Your Dream Career!    With your early order of this book you can gain access to a FREE bundle of courses with more than 25 hours of content on money mindset, launching a side hustle and life purpose.    Enter a picture of your book receipt at ashleystahl.com/claimbundle to gain access to the free courses while you can! They’re valued at more than $2,500 and have been gifted for FREE from some of Ashley’s favorite self help leaders!

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Join our host Ashley Stahl each week for conversations with the world's top business, branding and psychology experts to help you amplify your success in work and life! As an international bestselling author and the CEO of Wise Whisper, an agency that's helped more than 100 clients craft their motivational speeches and land a spot on the stage of their dreams, Ashley pulls both mystical and practical information out of every guest that you can leave each episode with lasting tools to build your brand and career (whether in corporate or as an entrepreneur!). Ashley's book and show, both called YOU TURN, are devoted to helping you make meaningful "You Turns" in your life-- the choice to keep coming home to your truest self. When she's not podcasting, she's walking her german shepherd Jupiter, having snaccidents with funfetti cupcakes, or helping her clients at Wise Whisper Agency craft stories that captivate audiences, instill a sense of awe, and heal humanity. Stages Wise Whisper clients have been booked on include the World Business Executive Coaching Summit, C200, Small Business Explo, South By Southwest (SXSW), Monetize Your Expertise Summit, People 1st, Corporate World Intelligence, coaching.com, and TEDx. In fact, Wise Whisper's helped more than 100 clients specifically land their spot on the TEDx stage with nearly 100% success. If you're ready to become a professional speaker, land your spot on some of the world's biggest stages, and skyrocket your personal brand, connect. with Ashley's team at Wise Whisper Agency-- visit WiseWhisperAgency.com to learn more. Ashley's book and show, both called YOU TURN, are devoted to helping you make meaningful "You Turns" in your life, defined as critical moments of transformation when you become radically honest with yourself about some core area of your life that isn't working the way you want it to - and decide to finally make a transformation change. It's time to conquer your fears, up your confidence, and create the business or brand you envision...without taking life too seriously. If you are ready to become a professional speaker and skyrocket your personal brand, connect with Ashley's team at Wise Whisper Agency to get your signature talk written and booked on stage... Head over to WiseWhisperAgency.com/Speak THANK YOU to artist Andybemackin for the You Turn Podcast signature show music