Ep 103: Owning and buying D2C businesses with Ben Cogan, co-founder of Agora and Hubble Contacts

We discuss the Agora investment thesis and process, why VC dollars can mask product market fit, where VC-backed D2C is going in 2024, whether it’s better to IPO or sell to a big CPG, why the pandemic was bad for FBA aggregators and the advantages of being a D2C operator and investor. …………. Sign up to the Your Basket Is Empty newsletter here and learn more about Omnisend here ⚡️ Enjoy ✌️

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Factory is a specialist Customer Experience (CX) agency. We design, build and refine Customer Experiences for D2C and Multichannel brands. We also produce the best CX content on the internet through our newsletter, events, blog and this podcast. Want to make happy customers? Learn more here: https://www.factory-digital.com/