Ep 66: Dan Partridge, CEO at Swanky

I sit down with Dan Partridge, CEO at Swanky. We go deep on transitioning from an entrepreneurial corporate lawyer to the agency world, Shopify’s Commerce Components rollout and it’s impact on the wider market (especially on Commerce Tools), what it’s like working with £100 GMV brands, being cautiously optimistic about the eComm landscape in 2023, the advantages of being vertically agnostic and focussing on subscription brands, the process of coming into a new company and industry as a CEO and the pros and cons of being a lawyer in an agency   Proudly powered by Klaviyo ⚡️

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Factory is a specialist Customer Experience (CX) agency. We design, build and refine Customer Experiences for D2C and Multichannel brands. We also produce the best CX content on the internet through our newsletter, events, blog and this podcast. Want to make happy customers? Learn more here: https://www.factory-digital.com/