Ep 87: Craig Somerville, Managing Director at The Reload Group on selling an agency

We discuss the advantages of a long term strategy horizon when it comes to a sale, why internal and external alignment on what people want out of the deal is key, the ceiling ones hits when they bootstrap, the pros and cons of different communications strategies when announcing the deal and Craig’s top tips for a better due diligence process. …………. Sign up to the Your Basket Is Empty newsletter here and learn more about Omnisend here ⚡️ Enjoy ✌️

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Factory is a Digital Commerce Agency for D2C and omnichannel brands navigating £5m to £100m. Our clients win by tapping into our brains and leveraging our consultancy, design, development & retention marketing services. Our secret? We're designed NOT to scale. So you always work with the A-team. Our podcast and newsletter aim to inform, inspire and entertain the modern commerce community. We do this by highlighting the most interesting industry news and sharing the stories and practical advice of brands founders and operators.