S1 2022 - Episode 3: Alan Kwok, Growth Lead at Hero Cosmetics

Topics we explore:   ~ Key startup stage growth areas  ~ Relearning after iOS 14 ~ Working with TikTok creators  ~ Balancing acquisition and retention   ~ Harnessing the power of marketplaces  ~ Dedicated reviews pages  ~ And a whole bunch more

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Factory is a specialist Customer Experience (CX) agency. We design, build and refine Customer Experiences for D2C and Multichannel brands. We also produce the best CX content on the internet through our newsletter, events, blog and this podcast. Want to make happy customers? Learn more here: https://www.factory-digital.com/