Simplify Your Marketing Strategy with Russell Lundstrom's Step-by-Step Formula
Russell Lundstrom is a successful entrepreneur with 35 years of experience in marketing. After 35+ years on the front lines of marketing, Russell created the step-by-step marketing framework called the Marketing Plan Formula. This simple 5 step process reveals the most profitable marketing strategies through reverse engineering the unique building blocks of your business. Russell is now on a mission to teach this process to every entrepreneur on the planet.In this episode you will learn:Lundstrom's insights and experiences in creating a marketing plan formula, which he calls "architecting your marketing," which focuses on identifying conversion events and customer awareness and aims to help businesses use their resources effectively to generate cash flow and do more marketing.The importance of understanding customers' needs and wants and having a clear vision and plan in place before hiring a marketing agency. How to focus on solving somebody's problem and creating value for them.Download Russell's Single Sheet Marketing Plan. It only took 30+ years, millions of dollars, and thousands of learning lessons to create a Single Sheet Marketing Plan. The exercise is deceptively simple, yet incredibly powerful. Each download includes a complimentary plan review by him or his team.We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!