Mastering the Art of Webinars: A Step-by-Step Guide to Successful Online Launches
In this episode, I’m diving into the world of webinars and breaking down why they’re such a game-changer for launching and marketing online businesses. I’m busting some common myths and sharing super helpful strategies for crafting killer sales webinars. We’ll cover everything from pre-launch content, to the live session format, and the sales follow-up, giving you a solid roadmap for success. Plus, I’ll chat about the unexpected perks of live webinars—like building personal connections and showcasing your expertise on the spot—that will allow you to really enjoy your online launch. If you’re looking for practical tips on how to engage potential customers and boost your webinar turnout, regardless of list size, this is for you! KEY TAKEAWAYS COVERED IN THE PODCAST If you enjoyed this episode then please feel free to go and share it on your social media or head over to Apple podcasts or Spotify and give me a review, I would be so very grateful. LINKS TO RESOURCES MENTIONED IN TODAY’S EPISODE Ep 368 Connect with Teresa on Website, The Club, Sign up to Teresa's email list, Instagram, LinkedIn, Facebook or Twitter Transcript Have webinars had their day? Do they even still work? And maybe you've tried it and thought this didn't work for you. I'm here to dispel the myths around webinars and explain why they are still very effective and why they are a powerful thing to use in your business. In this episode, I share some common mistakes that people make and what to do instead. And I also share with you my launch framework and I break down. What a successful webinar includes. So if you have something to sell online, then webinars could be your secret weapon to your next biggest ever launch. Hello, and welcome back to another episode of the Your Dream Business Podcast. I am your host, Teresa Heath Wareing, and today I get to geek out on a subject that I love. Lots of things I talk about, I geek out on, but this is a subject that seems to be coming up an awful lot recently and not always for necessarily the right reasons. So we're talking about webinars and the reason I say it comes up a lot and not for the right reasons is because I hear a lot of talk that webinars don't work. They're no longer effective. [00:02:00] People know what webinars are all about and therefore don't want to come to them. And I am here to challenge and dispel all of those thoughts and ideas. Let's kick off by actually talking about what is a webinar because, again, I see lots of things in my business and the people I help. Lots of people think a webinar is a training. Now, I'm not going to say you're wrong because it is, but it's so much more than that. The whole point of a webinar is that someone can come along and learn something from you. But a sales webinar to help convert someone into buying something is a very different structure to how you would normally do a training. So let's take a, if I was speaking somewhere, the Presentation that I would put together for that would be very different to the presentation I put...