Why You Shouldn’t Charge Your Worth and What You Should Do Instead

If you offer a one to one service or are thinking about it, you are going to love today's episode. Janine Coombes, and I talk all about marketing for one to one services, discussing why maybe you shouldn't niche straight away in your business, and how you can price with confidence. We also chat about why Janine doesn't buy into the philosophy of charge what you're worth, and how she advises to price with confidence at the level you want. KEY TAKEAWAYS COVERED IN THE PODCAST Janine's 'Reverse Niching Principle' explained How to confidently price high-value services Top tips for selling one to one services, focussing on risk removal and social proof Janine Coombes is a marketing and sales strategist specialising in service offer positioning, pricing and sales for ambitious coaches and consultants. She’s a dynamic and engaging speaker who has shared the stage with Deborah Meaden and regularly appears on internationally renowned stages such as Atomicon, MarketEd Live and You Are The Media. With over 20 years of experience she has an extensive background in business and marketing having worked with big brands like EE, Orange and Europcar as well as hundreds of entrepreneurs and service based business owners. Her sweet spot is helping coaches and consultants to earn drastically more from their 1:1 services without slogging their guts out or moving to a more complicated business model. She has a business degree, a post-graduate marketing diploma (CIM Dip). She’s a skilled writer and one of the most creative content creators out there having garnered international attention with her sketch style show The Secret Marketing Show. If you enjoyed this episode then please feel free to go and share it on your social media or head over to iTunes and give me a review, I would be so very grateful. LINKS TO RESOURCES MENTIONED IN TODAY’S EPISODE Download Janine's '6 steps to charging more with 100% confidence' workbook Download Janine's 'Coaching Sales JetPack' Connect with Janine on Instagram, LinkedIn or Facebook Connect with Teresa on Instagram, LinkedIn or Facebook

Om Podcasten

Hi! I’m Teresa if you are a business owner who is striving to build a business and life you dream of on your own terms and doing something you love then this is the podcast for you! Each week I will share with you business, marketing and mindset tools and strategies that I used to start and grow my own dream business. I also bring you the world's experts and best in the industry to share their knowledge and give you the latest tools and tactics to ensure you are marketing and growing your business! My guests have included. Amy Porterfield, Pat Flynn, Rick Mulready, Brian Fanzo, Tyler J McCall, Andrew & Pete, James Wedmore & Jasmine Star!