16: Stop Trying to Sell on Facebook
In this episode we tackle an issue that I know is a controversial one for many network marketers. Whether or not you should be "selling" your particular company's opportunity, products and services on Facebook. Facebook has become inundated with network marketers promoting their "stuff". I tackle the very important question of whether or not this is good for their business and network marketing as a whole. I introduce one of the most important concepts I've ever learned when it comes to marketing, "learn to create curiosity instead of raising resistance". I use the analogy of your Facebook page being like your personal TV channel. If all you are doing is posting about your specific company, you are really nothing more than an infomercial. I believe this is an episode that every single person that is in network marketing needs to listen to and really understand. If you or anyone on your team flooding your news feed with company specific content all the time then make sure they listen to this episode.