The Bottleneck Podcast
Rory Sutherland, Vice Chairman of Ogilvy UK, and Elfried Samba, CEO and Co-Founder of Butterfly Effect and former Global Head of Social at Gymshark, explore the hidden blocks that slow teams down, from flawed strategies to missed cultural signals and outdated thinking. Each episode breaks down a real challenge through the lens of behavioural science, digital strategy, and lived experience